Tencent Tests Out Student-Loan Startup

October 1, 2015

Fenqile focused on the staging of shopping mall Students consumer groups. Student with their student ID can apply for the "staging shopping" and "cash" small consumer loan services. Fenqile provide genuine security for college student, zero payment installment, zero service prepayment fee. Easy to buy, at any time to pay. It is very popular in the college student.

Another aspect of the user experience is repayment. There is no additional costs for early repayment. And the remaining few months after prepayment fees are no longer charged. Once the student is really no money for this month, then the student can only pay month service fee for this month and move to  next month to further installments.

For the huge human resources, Fenqile hired more than ten thousands part-time college student. Labor costs per person per month in about a thousand which the company can afford.

For users, it would provide more people and scenes in the future. This year Fenqile welcome to their first graduate students. They are high-quality users, facing their next rent, buy a car, get married and a series of things that may need staging. These students start use Fenqile when they were in the campus. After they graduate form university, they would like to use Fenqile for all the payments they have. Therefore, the company start the plan when the users are still in the campus let the users have the habit to use Fenqile. And in the future, the users will continue use Fenqile for more stuff.



http://www.wsj.com/articles/tencent-tests-out-student-loan-startup-1443697147