Saturday, November 28, 2015

Facebook Offers to Ease the Pain of Breaking Up

Facebook Offers to Ease the Pain of Breaking Up

by Deepa Seetharaman
3:57 pm ET
Nov 19, 2015

Facebook, as we well know, is a fun way to share your life with others through images and status updates highlighting those exciting moments, such as, relationships.  However, these exciting moments may turn into an awful reminder of how things "used" to be. All those cute pictures with your boyfriend/girlfried and all those cliche happy relationship posts suddenly loose worth becoming dull and overbearing once the relationship ends. What do they do now? Deactivate their facebok? Well, the social network developed the perfect solution. Now when you change that status from "in a relationship" to "single" you will “see less of a former partner’s name and profile picture around Facebook without having to unfriend or block them” while also not giving you access to search for their profiles.
I found this article interesting because I completely understand the hardship of seeing a former partner's post in your news feed. Depending on the person, seeing pictures or status updates from your ex can trigger very unnecessary negative emotions. So many of my friends complain daily about the urge to check up on their ex's profile and see what he is up to, knowing that this would give them an awful aftertaste. However, now with the new limitations, they will be able to avoid their ex.
This article relates to product and promotion from the marketing mix. Facebook seems to be loosing quite a bit of users these days. This new product will not only promote Facebook but also keep people from deactivating their accounts for expendable reasons as I have mentioned earlier. The relationship scene on Facebook is a large part of it. Improving that aspect can only do good for Facebook.

- By Ann Meyer
  Article link

2 comments:

  1. I think Facebook is one of the fastest in updating its site, according to our needs haha. Crazy!

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  2. I think that's actually very beneficial for people that it doesn't even let you look up your ex but also kind of controlling. While I don't have Facebook anymore, I used to and I have a friend who is always looking not even at her ex, but her current boyfriends old pictures with his girlfriend from high school and it makes her jealous! This is why I do not have Facebook lol. Like you said it brings up unnecessary emotions that are only harmful to ourselves. So while it's nice that it prevents you from stalking your ex...it is also kinda weird to me that it won't allow you to look up someone because it's your ex...it's just sorta creepy that you have to be blocked from their profile in order not to look at it. We are such a cyber-stalking generation!

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