Friday, May 10, 2019

Pixel 3a Review: Google’s $400 Challenge to the $1,000 Smartphone





Google has been struggling lately to sell their mobile devices due to the strong amount of competition around such as Apple and Samsung. Google's previous phone, the Pixel 3 was priced at $800 and up which was not doing too sharp in sales. Google simply could not compete with Apple and Samsungs massive marketing budget and their ability to rapidly change and improve their products. Google decided to introduce to the market with the brand new Pixel 3a starting at $400 and the Pixel 3a XL starting at $480. This will cut the prices in half from their previous more luxurious model. Many companies have cut back and developed a more affordable devices such as The iPhone XR from apple in comparison to the more expensive model iPhone XS. The Google Pixel 3a phone is a lot slower and does not have the same specs as the previous model but the camera is the same and can be compared to some of the top line phones on the market right now. Other features on the Pixel 3a such as the incapability to wireless charge compared to the Pixel 3 and the brought back the headphone jack on the Pixel 3a for those who they assume do not want to pay for a wireless headset. I personally do not like the idea that they introduced a new device and it actually turns out to be a downgrade. Apple simply made a cheaper  phone but performs the same and there's slight differences in specs that you wouldn't see on normal usage of the device. Google has been struggling to sell phones due to the competition around and need to develop a new marketing strategy to push these phones to the consumers. 
 


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