Tuesday, May 9, 2017

Disney's Profits Continue to Rise Despite ESPN Woes

Disney is perhaps one of the most successful companies out there, owning various big names in nearly every market. However, one of its most successful partners, ESPN, is hurting. ESPN has been under fire after laying off hundreds of employees over this past month. Many strong reporters and analysts have lost their chance in becoming a household name in the world of sports as most of it runs through ESPN.

Furthermore, Walt Disney has reported strong second quarter growth as its stock is up from $1.30 a share to $1.50 a share. Also, revenue is also up as it has increased 3% over this past quarter. It is unknown how Disney is able to maintain growth and continue to make strides in the markets. Despite the downhill spiral that ESPN is in, Disney is still cashing checks. Perhaps we can contribute this to the brand that is Disney itself. Their brand is remains stronger than ever and they continue to be a household name.




Keaton Shaw
MKTG 3343

https://www.wsj.com/articles/disney-profit-rises-despite-espn-woes-1494362684 

1 comment:

  1. This is really interesting to me because I knew that ESPN wasn't really making profits but I really expected that to harm Disney's profits, but apparently they were able to increase revenue ! Good for them !

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