Samsung Electronics Co. is known worldwide for their manufacturing in high-tech electronics and digital media. However, since global sales for cellular phones have decreased, Samsung had to find other ways to get their technology out there. That is why Samsung have reached out to companies investing in self-driving technology, such as Hyundai. South Korea is ambitious in that they want to grow in the auto industry by having a test drive of a driverless car.
Test driving the self-driving car will help Samsung in having a better understanding of their operating systems and what they can do to better their platforms and software. Also, since Apple Inc. has already started in the early stages of self-driving cars, Samsung can learn from their competition.
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