"Activist Investor Withdraws Nominees for eBay Board After Company Names CEO" Analysis
Article Time Published: April 16, 2020
Recently, according the the article I'm using, eBay had to name a new CEO, which had turned off one of their investors, Starboard Value, as they decided to withdraw their current nominees for directors for their board. This is mainly due to the fact that eBay is trying to push for more sales and despite the current global health crisis. Although there isn't a strong connection to what we are currently learning in marketing, there is a somewhat small connection to Chapter 17. Everyone knows that with eBay, there will always be auctions, and most of eBay's initial prices are based off of people's demand for it and for the seller to make a profit. Because you have to pay eBay to use their platform, along with the seller's desire to make a profit, this can make it a struggle to break even because some people aren't willing to pay for prices that seem overpriced. That problem, along with a worse current financial position for most and slower shipping, which might turn people off, causes even more struggle to make more profit and sales like eBay is desiring by changing their CEO and board of directors.
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