For years we have been told how important it is to recycle and I think Americans have just about gotten the hang of recycling paper down! However, in places like Europe and Canada, their citizens recycle not only paper but also plastic and aluminum. whether we like it or not, it is very important that we start taking recycling seriously. Lucky, there are some fabulous little grocery stores popping up which will not only deliver your groceries to you but they are also 100% container free.
In stores like Wally and Precycle, you are asked to bring your own containers and bags to hold and carry your groceries. This may seem a little strange at first and also like a bad idea for any business. However, this idea has taken off and found favor with millennials and the younger generations. Many of these stores offer most everything you need. they have produce and dried goods as well as beauty and health products. while these stores are still small and few in number, they have been well receive and show a growing and innovative spirit.
This article interests me because I believe we should all be interested and concerned with our planets well being. recycling is just a small step we can all take in helping this effort. This article pertains to marketing because this is a new product with a stable target market. They are starting out small but have already expanded their product to reach more people and appeal to more people by adding grocery delivery like so many mainstream grocery stores are doing now. They are in the beginning stages of product development, however, as they mature I can see this type of shopping becoming the norm.
I liked reading about your post. I remember watching an animated video of people grocery shopping but drive-through style! They would just pull up to different organized aisles and use a touchscreen to choose which item they wanted. Then the shelves would rotate until the item was window-level for the customer to reach out of their window to grab the desired item from the shelf. We're probably a long way from that, but yeah I agree that it's important to recycle to help our planet!!
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