Wednesday, April 10, 2019





Are Greasy Snacks Smearing Your Phone? Japan Has Found a Solution




Summary by : Lucy Reyes
Tokyo snack-maker Koike-ya Inc took notice that people that customers like the mix of potato chip crumbs and flavored powder left at the bottom of the bag. Some eaters tip the chip bag into their mouths to dump the little left overs. The company wanted to make it easier for there consumers to eat and enjoy their product without getting their hand too dirty.
The new market product that the one hand brand introduced features a line of splintered potato chips and other snacks that can be consumed like a bottled drink. As you can see in the photo above, it’s marketed with a jumbo-size premise “a new snack style humankind has been waiting for.”
            Through research and development, the company finally made the decision that the product should be a hand-held package with an angled opening. The company doesn’t release sales figures, but the line has been successful enough to add a “super salt and nori seaweed” flavor. According to the company More may be in the works once sales rise. 


https://www.wsj.com/articles/are-greasy-snacks-smearing-your-phone-japan-has-found-a-solution-11549217201

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